#entdeckelenzerheide work together with the Rotauf company from Chur

For the #entdeckelenzerheide campaign we worked together with the clothing company ROTAUF from Chur. Both Lenzerheide and ROTAUF focus on local jobs and sustainable economy.

Sustainability in Lenzerheide
Bringing nature and tourism together is a great challenge. Our goal is to provide our guests with a unique experience in nature in the future. That is why the Lenzerheide holiday region promotes the use of public transport and is constantly trying to reduce CO2 emissions. Lenzerheide invests in renaturation projects to preserve biodiversity.

Cooperation with ROTAUF
For the #discoverlenzerheide campaign, the athletes and the family were dressed with products from ROTAUF, because ROTAUF stands for the same values. Both Lenzerheide and ROTAUF focus on local jobs and sustainable economy. The Chur-based company produced its sustainable clothing 100% in Switzerland. #systemwechseljetzt stands for a clean textile industry and fair working conditions, far away from profit maximization and without the use of environmentally harmful chemicals. 

Find out more about our concrete measures and support the still little known but trend-setting label ROTAUF in its current crowd-funding.